A saucer of meme at KittenCamp!
by Julian Gratton
Ok, I’ll be honest with you. Spending an evening in a bar surrounded by ad-industry types while some bloke dressed as a kitten gives a talk is pretty much not high on my ‘fun things to do on a Tuesday evening list’. But the promise of meeting some advertising-types who have a passion for the web kind peaked my interest when Rubber Republic invited me to attend the first KittenCamp in Manchester.
KittenCamp is a monthly meet-up for web-loving ad industry type people to chat memes and drink beer. Why is it called KittenCamp? Well I made the guess that because meme rhymes with creme that’s how the name came about. Sadly after chatting with Chris Quigley, from KittenCamp organisers Rubber Republic, I found out that actually KittenCamp is just the result of a brainstorm in a pub over a few beers.
Anyway, the evening began with Chris taking the the people who had gathered at Common Bar in Manchester’s Northern Quarter through some recent memes; including ones featuring a very sad Keanu Reeves, a very enthusiastic double rainbow loving guy from the States and some person obsessed with the actor Adrien Brody.
My favourite meme that has captured the public’s imagination has to be the marvelous campaign created for Old Spice aftershave. As well as being a fantastically original advert, the creators have actually done something incredibly cute by talking to the bloggers and tweeters who have been brand proponents in online videos featuring the star of the advert, like the one below.
You can see everything that was presented by Chris here. Chris Quigley’s presentation was then followed by Victoria Stansfeld from Manchester City who took the KittenCampers through what they have been doing in the online world to engage with fans… take a look at their main site and navigate your way through to some interesting stuff.
Overall the evening was good fun with some interesting stuff on show. So if you see a KittenCamp happening near you, make sure you get yourself along for a saucer of meme.
Tags: Digital Agency, Direct Marketing Agency, Direct Response Advertising Agency, Facebook Advertising, KittenCamp, Manchester Advertising Agency, Marketing Agency, Meme, Online Advertising Agency, Online Marketing Agency, Popular Memes, PPC Agency, Rubber Republic, SEO Company, Social Media, Social Media Agency, Social Media Marketing, Twitter Marketing
