Posts Tagged ‘Yellow Pages’

Posted by
Julian Gratton
February 4th, 2010

Some fake adverts to put a smile on your face

by Julian Gratton

A poster for the 1970's comedy film 'The Groove Tube' which features some very funny TV AdvertsLike a lot of agencies, at Red C we have some great ideas that never see the light of day… sometimes I think it would have been great to have saved up all the politically incorrect, subversive and downright funny ideas we’ve come up with over the years and put them on Youtube… but since we didn’t, I thought I’d make you smile and highlight some incredibly funny joke adverts that only a very brave client would dare to try and run.

First up has to be this classic Yellow Pages advert from the very funny 70′s film ‘The Grove Tube’. The ‘Groove Tube’ is well worth checking out for the hilarious Kramp TV Kitchen and the KoKo Clown Show, which if you have young children, will make you think twice about leaving them alone watching a friendly Clown on TV… think twice though before watching ‘Brown 25 from Uranus’.

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Posted by
Julian Gratton
June 1st, 2009

The rise and rise of collaborative marketing

by Julian Gratton

Yellow PagesGood old Yellow Pages. They don’t just help with the nasty things in life, like a blocked drain – they’re there to help you understand about collaborative marketing too. See, collaborative marketing is the practice of unifying lots of brands from a similar sector under one big marketing umbrella… and it’s a practice that’s really starting to take off.

Bringing companies together
Collaborative marketing, also called ‘horizontal’ or ‘fusion’ marketing, is the strategic alliance of two or more companies under a single marketing banner. In layman’s terms, it’s a case of ‘you scratch my back, I’ll scratch yours’. Read more…