December 13th, 2009
by Julian Gratton
Ever had a cheese, jam and Nice ‘n’ Spicy Nik Naks sandwich? Sounds disgusting? How do you know if you’ve not tasted it? I mean you like cheese don’t you? You like jam don’t you? And everyone loves Nice ‘n’ Spicy Nik Naks… so what’s the problem! Are you not curious as to what it might taste like?
Being curious about everything is essential if you want to be anything better than just a good Creative. Back when I was 17 I loved cheese, jam and Nice ‘n’ Spicy Nik Naks sandwiches… I also read an Encyclopedia from cover to cover and in my early twenties I happily listened as my best friend (who’s an incredibly bright bloke) explained Cosmology to me… all because one day I knew this stuff would be useful.
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Tags: Advertising Agency Creative, Advertising Concepts, Advertising Innovations, Alice in Wonderland, Award-Winning Advertising Agency, Batteries Not Included, Cottages4you, Creativity, Digital Agency, Direct Marketing Agency, Direct Response Advertising, Jefferson Airplane, Manchester Advertising Agency, Nice ‘n’ Spicy Nik Naks, Online Advertising Agency, Online Agency, PPC Agency, Radio 4, SEO Company, Social Media Agency, TV Ad, White Rabbit, Wikipedia, Youtube
Posted in Advertising, Blog, Creative Concepts, Creativity, Direct Marketing, E-mail Marketing, General Interest, Influences, Inside Information, Marketing, Marketing Innovations, Television Advertising, Viral marketing, Web 2.0 | View Comments
July 30th, 2009
by Rachael Taylor

Contrary to myth, Bing is not a recursive acronym ‘Bing is not Google’, nor is it slang for cocaine (as I found out when I presented this to the agency!). It is in fact, the reincarnation of Microsoft Live search, a much publicised, heavily advertised step by Microsoft to finally get it right and rival Google. Bing is actually an onomatopoeic name, designed to represent the sound of the ‘moment of discovery and decision making’.
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Tags: adwords, Bing, bing travel, bing tweets, Bing.com, expedia, farecast, Google, google adwords, microsoft live, multimap, quick preview box, Search Engines, semantic search, silverlight, smart motion preview, toptable.co.uk, Wikipedia
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June 15th, 2009
by Wayne Pretl

On 28th May 2009, Google announced its grand vision for the future of internet communication. By harnessing the power of HTML 5 – the next major revision to the core language of the World Wide Web – Google is putting the final touches to a brand new “personal communication and collaboration tool” for a brand new era. It’s called Google Wave.
As a real-time communication platform, Google Wave combines email, instant messaging, web chat, wikis, social networking and project management (among other things) in one elegant, in-browser communication client. With a release scheduled in late 2009, it is already being hailed by some as the ‘next generation’ of email. Read more…
Tags: Blogger, Collaboration, Communication, Email, Facebook, Flickr, Gmail, Google Maps, Google Wave, HTML 5, Instant messaging, MSN Messenger, online games, Open source, Photo sharing, Platform, Playback, Protocol, Real-time, RSS feeds, Social Networking, Twitter, Web chat, Wikipedia, Wikis
Posted in Blog, Email, Future of the Internet, Social Networks, Tomorrow's World, Twitter, Virtual Worlds, Web 2.0, World of Web | View Comments