Everyone at Red C today is chuffed to bits after hearing that our TV Commercial for Cottages4you has been nominated in the ‘TV Commercial Over 30 Seconds’ category at the 2010 Roses Advertising Awards. Attended by around 400 key individuals from the advertising industry, the Roses Advertising Awards allows the creative community the opportunity to demonstrate and prove their innovation and creativity.

The nominated advert aims to highlight the benefits of a self catering holiday by focusing on the experiences guests take home with them. Customer research carried out by HCG showed that the main features of a cottage holiday were relaxation, freedom and enjoying being ‘back with nature’. The scenarios depicted in the 40 second advert reflect these feelings and capture the essence of a cottage holiday.

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Anyone who has ever visited the Creative Department at Red C will know that we love our music… and there’s nothing more we like than discovering some new sounds to tap our little feet to during the working day… that is until Dawn makes our ears bleed by putting on some awful rave radio station like Energy 98.

The band Urusen have just supplied the music for our recent TV Commercial for Cottages4you, and as well as the track ‘Now that she has flown’, that features in the advert… they have some other great tunes as well… which is why we thought we’d do a little piece about that as we also quite like listening to them to help our creativity.

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