Posts Tagged ‘Graphic Design’

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Posted by
Julian Gratton
September 21st, 2009

My inspiration: Abram Games

by Julian Gratton

Abram Games Graphic Designer in his studioAbram Games was one of the most influential Graphic Designers that this country has ever seen. He created some of the most memorable designs of the 20th Century by following his own personal belief of: Maximum Meaning, Minimum Means… and back in the early 90s, maybe ’92 or ’93, I had the pleasure of attending a talk by this true great of design at Icograda (the International Council of Graphic Design Associations) Conference.

To be honest, when I attended Icograda that year, I had absolutely no idea who Abram Games was. In fact as far as I was concerned he was just a warm-up to the main attraction… Neville Brody. Yet as I entered the Odeon Cinema where Icograda was being held that year and was greeted by his work… it soon became clear that even though I did not know the name Abram Games… I certainly knew his work.

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Posted by
Nick Cliffe
September 21st, 2009

This is San Francisco by Miroslav Sasek

by Nick Cliffe

thisissanfranciscoTravelling with kids can be a fantastic experience as you get to see things from their entirely fresh perspective. I’d always wondered why there were no kid’s travel guides around and thought i’d cleverly identified a gap in the market. Until I discovered the wonderful ‘This is..’ series of books by Miroslav Sasek and realized that someone had come up with the idea in the 1960s!

With dreams of a publishing empire in tatters I gave this charming book to my 6 year old daughter just before our trip to San Francisco this year. With every page turn the full excitement of the upcoming adventure began to delight and intrigue her. The book even beat Harry Potter as the chosen bedtime reading material in the weeks prior to the holiday. No mean feat for a book that’s almost 50 years old. Read more…

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Posted by
Wayne Pretl
September 21st, 2009

This week’s book in reception: Mutabor, Lingua Grafica

by Wayne Pretl

4b0e94db02e92ebbf601b7a096347012Inspired by the pioneering design work of Paul Rand, Herb Lubalin, Wally Olins,  Saul Bass, Milton Glaser and Neville Brody I became a graphic designer and worked primarily in branding for the first 10 years of my career. This was back in the day when the ‘designers are gods’ mentality still held true and being a bit ‘precious’ was the norm… which suited me fine, thank you very much.

Doodling away in a sketch pad (usually in the pub) and hunched over a drawing board armed with paper, fine point pen and a steady hand didn’t really feel like work to me (the apple macs were still not commonplace in design studios at this point). The process fascinated me and still does to this day.

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Posted by
Stuart Clark
September 14th, 2009

This week’s book in reception: Pet Shop Boys, Catalogue

by Stuart Clark

PetShopBoysJKTopt_7113I have a guilty secret. I am now, and have been for the last 5 years, a fully paid up member of the Pet Shop Boys fan club. I am, as my 2006 fanclub t-shirt states, a Pethead. And this book is one of my most treasured possessions.

Catalogue is exactly that: a definitive, visual retrospective cataloguing everything my favourite band have ever done. Literally EVERYTHING

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Posted by
Julian Gratton
September 8th, 2009

Designer QR Codes

by Julian Gratton

set-murakami-vuitton-qr-codes-1-540x500QR Codes. Great little invention… bloody boring to look at though. Well not any more thanks to the Tokyo based agency SET who have found a way to make these two dimensional barcodes visually more interesting.

For those of you who are unfamiliar with QR Codes. A QR Code (The QR standing for Quick Response) is a Japanese invention that was initially used for tracking vehicle parts in vehicle manufacturing. They are common in japan and with the rise in popularity in smart phones on these shores… we’re beginning to see a lot of them in adverts and magazines.

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Posted by
Jennie Ambrose
September 5th, 2009

The iPhone typography manual

by Jennie Ambrose

iphoneIf someone said to me that I can use my phone to help me with my typography… I’d have assumed they were referring to the ability to call up a friend who was a typographer or who has a great deal of experience in crafting type.

What they’d really mean is that I could download the Typography App for the IPhone, which has has several useful features and resources for designers, including a visual type anatomy glossary, a font size ruler, an em calculator, and enough content to fill a 60-page book.

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Posted by
Liz Birchenough
September 1st, 2009

This week’s book in reception: A smile in the mind – Witty thinking in graphic design

by Liz Birchenough

cover_Behind the coffee addiction is a girl who came from a school of graphic design whose’ ethos was all based around creative thinking and the idea. The book I have chosen for this week’s book in reception was a staple must have from the courses reading list. I graduated in 2004 and it is still a firm favourite of mine today.

I’ve chosen ‘A Smile in the Mind’ as it’s about something I feel is very important within design and that is the use of wit and ideas when coming up with solutions. It is also a good read that gives many examples without going into too much detail which makes it a very good book that you can just pick up, have a look through, put down and come back to. It’s accessible to people who don’t work in the creative industries, is a great starting point for anyone wanting to find out more and is a great source of inspiration for those already working within the industry.

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Posted by
Joseph Reaney
August 28th, 2009

Welcome to Welcome Cottages

by Joseph Reaney

CoverAs everyone here at Red C knows, I like travelling. Almost as much as I like writing, in fact. So when the opportunity to write a holiday brochure came into the agency I grabbed it like a spoilt brat. And I was particularly chuffed when I was told that the client, Welcome Cottages, wanted to do something very different with their 2010 brochure.

The brief contained lots of words that copywriters like me love to hear. I was told to make it “warm, honest and fun – and maybe a bit quirky.” Now, quirky isn’t a word that pops up too often when you’re taking a creative brief, but it’s a rare visitor I greet with open arms. Quirky is right up my street. Read more…

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Posted by
Gunilla Breutmann
August 27th, 2009

A bit of anarchy!

by Gunilla Breutmann

hated-til-proven logo as chosen by the band

The winning logo design

Loud music, bad attitudes, safety pins and spiky hair. Does that ring a bell? Yes, I thought punk was a thing long left in the seventies too, until the Creative Department was approached by our Senior Art Director’s brother-in-law who is in a punk band called Hated Til Proven. They needed a kick-ass new logo to go on their posters and t-shirts for the next big gig… and since we’re always up for a creative challenge we duly obliged.

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Posted by
Daniel Lambert-Maddocks
August 24th, 2009

This week’s book in reception: My Portfolio

by Daniel Lambert-Maddocks

book_front01‘It’s not what you know, it’s who you know’.

This was almost certainly the case for me when trying to find a placement for my year out from university. It had proved much more difficult than I anticipated, possibly due to companies being under pressure during the recession.

After numerous phone calls and e-mails I was still struggling to secure even a two-week placement, until a friend (Lee Fairhurst) mentioned that a marketing company he works for were looking for placement students. A phone call, and an interview later, I had got myself a month’s work placement at Red C.

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