I have a question for you.   What do ‘Um Bongo’, ‘R Whites’ and ‘Shake n Vac’ have in common?  Well, if you’re an 80s child, like me, the answer will be obvious. The answer is each of these brands has had hugely memorable advertising jingles, which I’m sure you could probably hum along to even today.

Let’s try it.  All together now; “R Whites Lemonade, I’m a secret lemonade drinker, R Whites, R Whites”

Over the course of the years, I’m sure there can’t be a single person who can say that they haven’t had a marketing jingle stuck in their head.  I for one have been driven near mental by having Go Compare’s annoying tune implanted in my skull for days on end, but do they care?  Do they heck as like.

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Everyone at Red C today is chuffed to bits after hearing that our TV Commercial for Cottages4you has been nominated in the ‘TV Commercial Over 30 Seconds’ category at the 2010 Roses Advertising Awards. Attended by around 400 key individuals from the advertising industry, the Roses Advertising Awards allows the creative community the opportunity to demonstrate and prove their innovation and creativity.

The nominated advert aims to highlight the benefits of a self catering holiday by focusing on the experiences guests take home with them. Customer research carried out by HCG showed that the main features of a cottage holiday were relaxation, freedom and enjoying being ‘back with nature’. The scenarios depicted in the 40 second advert reflect these feelings and capture the essence of a cottage holiday.

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