Posted by
Adrian Rowe
July 7th, 2009
Pushing the public purse
by Adrian RoweHere’s an interesting article that appeared on B2B Marketing Online that I helped out on. Enjoy
With the recession dampening down desire for firms in the private sector to buy new products and services, and the Government recently announcing apublic spending cash injection, many B2B brands are thinking of selling to the public sector for the first time. Claire Weekes investigates how to get a foot in the door
As the recession continues to squeeze the budgets of companies across the UK, the window of opportunity to sell products and services to the private sector grows narrower by the week.
