Posted by
Julian Gratton
August 1st, 2009
We’re heading towards a fully immersive & interactive multimedia experience
by Julian Gratton
So what TV show you watched last night did you discuss at work today? CSI? The Wire? Lost? It’s fair to say at some point during your working day you will have discussed a TV show you have seen with someone. Or perhaps it was a movie you saw at the weekend.
Imagine, though, having a conversation with someone about what you have both seen… yet what you watched and how the episode or film ended was totally different for you both! Not only that, but while you were watching you took part in a car chase that meant you test drove the new BMW Roadster and during the episode the character put some music on when they got home… but the music they put on, you chose!
