At Red C we firmly agree with Dr Seuss and what he wrote with regards having fun…“It’s fun to have fun, but you have to know how”. And we certainly had some fun with one of our clients, Swinton Insurance, when we created an email that promoted Alien Abduction Insurance.

Obviously, this isn’t a real product. It was just a bit of fun that we thought we would have on April Fools’ Day. And it was so much fun that the technology news website, Techradar.com, voted our hoax email campaign one of the 10 best April Fools’ Day hoaxes on the web alongside Google’s Animal Translator App and Virgin Media using ferrets to lay broadband cables.

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