February 8th, 2010

Advertising Agency Red C cook up a treat in aid of Dementia

A selection of cakes baked by Advertising Agency Red C's staff in aid of raising money for DementiaMonday at the Red C began like any other. Employees were pulling themselves into the office for yet another busy week, priority for most of course being a beverage before the start of their working day.

This particular morning was different though. The kitchen was brimming with a variety of delicious cakes that staff at Red C had spent their weekend baking. This change in morning ritual came about in support of ‘Time for a Cuppa’, an event that raises awareness for those affected by dementia which was organised by ‘for dementia’.

Bupa get stuck in to our tasty treats

Bupa get stuck in to our tasty treats

‘for dementia’ (www.fordementia.org.uk) is committed to improving the quality of life for people affected by dementia. It is expected that by 2025, over 1 million people in the UK will be living with the condition, so there has never been a greater need for high quality dementia care and support. ‘for dementia’s’ aim is to increase the provision of high quality dementia care across the UK and continue to campaign for and raise awareness of carers’ needs.

Everyone at Red C had to donate a minimum of a £1 to get his or her hands on a range of cakes that included yummy scrummy double chocolate, choco rice krispy cakes and creamy sponge cakes – all the stops were pulled out to make some impressive treats. The results were equally impressive as £100 was raised in support for the charity.

Red C shared their cakes with other businesses too. They made an entrance at Bupa and had their cakes snapped up by the sweet-toothed staff. They also made a Client from Swinton’s day by surprising him with a tray full of cakes during a weekly update.

JD Williams also took part in the event and managed to raise over £200 for the cause, so between the two companies there’s over £300 going to the charity.

Well done to everyone involved. For more information about ‘for dementia’ or to make a donation to this worthwhile cause, go to www.fordementia.org.uk

Red C's receptionist tucks into a tasty treat in aid of Dementia

Red C's receptionist tucks into a tasty treat in aid of Dementia

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