June 5th, 2009

Red C bring home the IDM Business Performance Award

Marketing Agency Red C's IDM Business Performance Award for their Swinton Mystery Tipper Marketing CampaignRed C are celebrating picking up another prestigious award for the Swinton Mystery Tipper; this time the award being the Bronze IDM Business Performance Diamond Award.

The IDM Business Performance Awards have been celebrating the most effective and influential marketing for the past eleven years, recognising the strategic contribution of modern, accountable marketing to business.

The IDM BPA Diamond is the most coveted prize in direct marketing and its status at top of the awards pile is more than justified. The Diamond Award demands that entrants tell the whole story, demonstrating how modern, accountable marketing is making a long term, strategic contribution to their organisation’s future.

Red C’s win at the IDM Business Performance Awards for the Mystery Tipper Campaign follows similar success at the 2008 DMA Awards and the B2B Marketing Awards… as well as picking up two awards at the 2009 ISP Awards on the same night!


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