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	<title>Red C &#187; Online Marketing</title>
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		<title>Prometheus: The most interesting viral marketing campaign I&#8217;ve seen this year</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/prometheus-the-most-interesting-viral-marketing-campaign-ive-seen-this-year/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/prometheus-the-most-interesting-viral-marketing-campaign-ive-seen-this-year/#comments</comments>
		<pubDate>Wed, 02 May 2012 18:40:05 +0000</pubDate>
		<dc:creator>Julian Gratton</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Interactive Media]]></category>
		<category><![CDATA[Marketing Innovations]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Press Advertising]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Viral marketing]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[David 8]]></category>
		<category><![CDATA[Manchester Digital Agency]]></category>
		<category><![CDATA[Manchester Online Advertising Agency]]></category>
		<category><![CDATA[Manchester Viral Marketing Agency]]></category>
		<category><![CDATA[Prometheus]]></category>
		<category><![CDATA[TED]]></category>
		<category><![CDATA[Transmedia]]></category>
		<category><![CDATA[Transmedia Campaign]]></category>
		<category><![CDATA[Viral Marketing Campaign]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9533</guid>
		<description><![CDATA[At the moment we seem to be getting more and more Olympic related advertisements as the country gears up to the London 2012. With so much money thrown behind sponsorship deals and having athletes as brand spokespeople, you'd think there would be one campaign that would impress. Yet, the campaign that has most impressed me this year has to be the marketing activity being conducted on behalf of Sir Ridley Scott's forthcoming movie 'Prometheus'.]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Using personalisation in email marketing to go beyond ‘Hi First Name&#8217;’</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/using-personalisation-in-email-marketing-to-go-beyond-hi-first-name/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/using-personalisation-in-email-marketing-to-go-beyond-hi-first-name/#comments</comments>
		<pubDate>Wed, 02 May 2012 08:08:46 +0000</pubDate>
		<dc:creator>Katie Atkinson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[E-mail Marketing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Email Marketing Agency]]></category>
		<category><![CDATA[Email Marketing Personalisation]]></category>
		<category><![CDATA[Manchester Online Marketing Agency]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9582</guid>
		<description><![CDATA[If you’re like me you probably receive a lot of emails, however being an email marketer I sign up to every email going. When opening my Outlook on a morning I usually hit the delete button on most of my emails unless the subject line is really enticing and jumps out at me. ]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/online-marketing/using-personalisation-in-email-marketing-to-go-beyond-hi-first-name/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
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		<title>Having my first email marketing creative idea go live!</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/having-my-first-email-marketing-creative-idea-go-live/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/having-my-first-email-marketing-creative-idea-go-live/#comments</comments>
		<pubDate>Tue, 01 May 2012 09:44:00 +0000</pubDate>
		<dc:creator>Daisy Rowan</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[E-mail Marketing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Email Marketing Agency]]></category>
		<category><![CDATA[Email Marketing Campaign]]></category>
		<category><![CDATA[Jessops]]></category>
		<category><![CDATA[Jessops April Fool]]></category>
		<category><![CDATA[Manchester Digital Agency]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9572</guid>
		<description><![CDATA[I’m coming to the end of my placement at Red C now and what an experience it has been! Since my last blog before Christmas we’ve been kept busy and I have thoroughly enjoyed being kept on my toes. However, as I start to catch a breath through a slightly quieter time I can really reflect on some of the things I have been lucky enough to experience whilst being here at Red C.]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/online-marketing/having-my-first-email-marketing-creative-idea-go-live/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Mum’s the word: Why marketing to mums is big business</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/mums-the-word-why-marketing-to-mums-is-big-business/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/mums-the-word-why-marketing-to-mums-is-big-business/#comments</comments>
		<pubDate>Fri, 16 Mar 2012 10:19:43 +0000</pubDate>
		<dc:creator>Emma Beagrie</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Offline Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Bounty Packs]]></category>
		<category><![CDATA[Digital Marketing Agency]]></category>
		<category><![CDATA[Manchester Advertising Agency]]></category>
		<category><![CDATA[Marketing to Mums]]></category>
		<category><![CDATA[Mumsnet]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9482</guid>
		<description><![CDATA[Twelve months ago I became a mum for the first time. Little did I know that I was also going to become a marketers dream... and discover a whole new marketing world!]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google reward specialisation (Or as I like to call it ‘Beating the system’)</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/google-rewards-specialisatio-or-as-i-like-to-call-it-beating-the-system/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/google-rewards-specialisatio-or-as-i-like-to-call-it-beating-the-system/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 08:39:05 +0000</pubDate>
		<dc:creator>Andrew Craig</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Manchester Digital Agency]]></category>
		<category><![CDATA[Manchester SEO Agency]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>
		<category><![CDATA[PPC Agency Manchester]]></category>
		<category><![CDATA[Worldstores.co.uk]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9341</guid>
		<description><![CDATA[For an online retail store the top spot of a search engine results page for any product you sell is the holy grail of online [...]]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/online-marketing/google-rewards-specialisatio-or-as-i-like-to-call-it-beating-the-system/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting to grips with @mediaquery</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/getting-to-grips-with-mediaquery/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/getting-to-grips-with-mediaquery/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 17:37:33 +0000</pubDate>
		<dc:creator>Peter Griffith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[E-mail Marketing]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[@mediaquery]]></category>
		<category><![CDATA[Email for Mobile]]></category>
		<category><![CDATA[Email Marketing Agency]]></category>
		<category><![CDATA[Interactive Design Agency]]></category>
		<category><![CDATA[Manchester Online Marketing Agency]]></category>
		<category><![CDATA[Mobile Email Marketing]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9344</guid>
		<description><![CDATA[As a designer, there are a few skills I’m required to have. Coming up with new and exciting ideas, bringing those ideas to life and generally making things look pretty. However, never in my career have I had to showcase psychic powers and predict the future to be able to do my job, that is, until I started working with @mediaquery.]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/online-marketing/getting-to-grips-with-mediaquery/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Daily Deal Sites: Making a deal with the devil?</title>
		<link>http://www.redcmarketing.net/blog/marketing/daily-deal-sites-making-a-deal-with-the-devil/</link>
		<comments>http://www.redcmarketing.net/blog/marketing/daily-deal-sites-making-a-deal-with-the-devil/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 14:58:34 +0000</pubDate>
		<dc:creator>Rachael Taylor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[General Interest]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Offline Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online Shopping]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Daily Deals]]></category>
		<category><![CDATA[Groupon]]></category>
		<category><![CDATA[Manchester Advertising Agency]]></category>
		<category><![CDATA[Manchester Digital Agency]]></category>
		<category><![CDATA[Manchester Marketing Agency]]></category>
		<category><![CDATA[Manchester Online Marketing Agency]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>
		<category><![CDATA[The Point]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9328</guid>
		<description><![CDATA[I have a real love/hate relationship with those emails that pop into my inbox before I even open my eyes in the morning, tempting me to must-buy experiences, weekends away and 10 vibroplate sessions.  These emails may appear harmless, but the promise of self-improvement and gourmet food just proves too hard to resist for me!  And such is the reason for Groupon’s success...]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/marketing/daily-deal-sites-making-a-deal-with-the-devil/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Why bad spelling spells bad news for business</title>
		<link>http://www.redcmarketing.net/blog/marketing/why-bad-spelling-spells-bad-news-for-business/</link>
		<comments>http://www.redcmarketing.net/blog/marketing/why-bad-spelling-spells-bad-news-for-business/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 17:45:15 +0000</pubDate>
		<dc:creator>Katie Shoard</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[General Interest]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Offline Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Copy]]></category>
		<category><![CDATA[Manchester Advertising Agency]]></category>
		<category><![CDATA[Manchester Copywriter]]></category>
		<category><![CDATA[Online Advertising Agency]]></category>
		<category><![CDATA[Online Campaign]]></category>
		<category><![CDATA[Online Copywriting]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>
		<category><![CDATA[Online Shopping]]></category>
		<category><![CDATA[Web Sites]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9240</guid>
		<description><![CDATA[Foreign restaurants are an absolute goldmine for bad spelling. Most of us have enjoyed a giggle at the ‘innovative’ dishes that pop up on menus in exotic climes… like the ‘friend eggs and tose’ I had for breakfast in Thailand, for example. Delicious it was too.]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/marketing/why-bad-spelling-spells-bad-news-for-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How we brought magical memories to the small screen for cottages4you and VisitEngland</title>
		<link>http://www.redcmarketing.net/blog/marketing/how-we-brought-magical-memories-to-the-small-screen-for-cottages4you-2/</link>
		<comments>http://www.redcmarketing.net/blog/marketing/how-we-brought-magical-memories-to-the-small-screen-for-cottages4you-2/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 13:50:46 +0000</pubDate>
		<dc:creator>Claire Brown</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Creative Concepts]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Offline Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Press Advertising]]></category>
		<category><![CDATA[Red C]]></category>
		<category><![CDATA[Television Advertising]]></category>
		<category><![CDATA[Chris Gaffey]]></category>
		<category><![CDATA[Cottages4you]]></category>
		<category><![CDATA[Cottages4you Advertising Agency]]></category>
		<category><![CDATA[Cottages4you Adverts]]></category>
		<category><![CDATA[Cottages4you TV Advert]]></category>
		<category><![CDATA[Manchester Advertising Agency]]></category>
		<category><![CDATA[Red C Marketing Manchester]]></category>
		<category><![CDATA[Television Commercial]]></category>
		<category><![CDATA[The Mob Film Company]]></category>
		<category><![CDATA[The Mob Films]]></category>
		<category><![CDATA[VisitEngland]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9202</guid>
		<description><![CDATA[This project started over 6 months ago, when we were asked to pitch for a joint campaign with Cottages4you and VisitEngland. That in itself presented quite a challenge: 2 separate clients each with a different objective. It meant we really had to put our heads to together to come up with a cracking ad that essentially met 2 briefs! We knew it would be tricky but we couldn’t wait to start.]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/marketing/how-we-brought-magical-memories-to-the-small-screen-for-cottages4you-2/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Day 1 of the ECMOD Direct Commerce Show 2012</title>
		<link>http://www.redcmarketing.net/blog/online-marketing/day-1-of-the-ecmod-direct-commerce-show-2011/</link>
		<comments>http://www.redcmarketing.net/blog/online-marketing/day-1-of-the-ecmod-direct-commerce-show-2011/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 19:31:46 +0000</pubDate>
		<dc:creator>Steve White</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Mobile Phone Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online Shopping]]></category>
		<category><![CDATA[Direct Marketing Agency]]></category>
		<category><![CDATA[ECMOD Direct Commerce Show 2012]]></category>
		<category><![CDATA[Email Marketing Agency]]></category>
		<category><![CDATA[Eye Tracking Company]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Linkdex]]></category>
		<category><![CDATA[mCommerce]]></category>
		<category><![CDATA[Mobile Marketing Agency]]></category>
		<category><![CDATA[Online Marketing Agency]]></category>
		<category><![CDATA[Sticky Content]]></category>
		<category><![CDATA[YodelMobile]]></category>

		<guid isPermaLink="false">http://www.redcmarketing.net/?p=9097</guid>
		<description><![CDATA[We have a rule at Red C.  If you attend an event, seminar or conference you must share your learnings and experiences with your colleagues and clients via a blog article.   So here is my report on Day 1 of the ECMOD Direct Commerce Show.]]></description>
		<wfw:commentRss>http://www.redcmarketing.net/blog/online-marketing/day-1-of-the-ecmod-direct-commerce-show-2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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