2009 August | Red C

Archive for August, 2009

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Nick Cliffe

August 13th, 2009

The photographic work of: Paul Moffat

by Nick Cliffe

NHSBottlebank It’s a rainy day in Manchester. A man with a black beard is driving around suburban Manchester in a black 4×4, stopping to take photographs of driveways. He parks up and knocks on the door of a particularly well groomed 1930’s semi. He offers the somewhat startled owner £100 if she lets him place an industrial sized bottle bank and several empty wine and beer bottles on her driveway for a photographic shoot. Unsurprisingly perhaps, she declines his offer.

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Stuart Clark

August 12th, 2009

John Simmons: The Writer’s Materials Trilogy

by Stuart Clark

41HSH2P370L._SS500_ If you want to improve your business writing, be more like Satan.

That’s the advice John Simmons offers at the end of his Writer’s Materials Trilogy. Don’t worry. We’re not talking Satan in the epitome-of-all-things-evil kind of way here. Rather the Satan who appears in John Milton’s Paradise Lost.

Now for those of you not up to speed with your 17th century blank verse epic poetry, Paradise Lost begins with Satan and his dark angel buddies being banished to Hell by God, after a failed attempt at taking over Heaven.

Posted by

Julian Gratton

August 11th, 2009

MoSoSo explained and how Advertisers are going to exploit it

by Julian Gratton

p11a So, there you are having a little shopping trip in town by yourself when all of a sudden your phone bleeps! Instead of a text message or a voicemail or even a new email… this bleep is a notification of a different kind.

It’s a friend who has been alerted by their MoSoSo App that you’re in the vivcinity and they suggest meeting for a drink. Or they may not be in the area, but they have checked their MoSoSo app and seen where you are, so suggest you take a look in a certain shop. Sound scary? Well this is just one of the ways MoSoSo Apps are being used by people…

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Shelduck Shelford

August 11th, 2009

Second Life

by Shelduck Shelford

My first persona in Second Life was a White Wolf, complete with bushy tail, shorts and a t-shirt. Lately, I’ve metamorphosed into a blue fire-breathing flying dragon, although most often I am a biker, anonymous behind a tinted helmet and clad in pink leathers. My friend Bradford Currie usually appears as Iron Man, clunking into view in head to toe heavy metal. So when I say I’ve met some really interesting people in Second Life, you might wonder at my sanity.

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Katie Shoard

August 10th, 2009

Best of Manchester Awards 2009

by Katie Shoard

header2009 Welcome, ladies and gentlemen, to the Best of Manchester Awards 2009. The edgy, quirky and creative soul of the city, that’s been plucked by an esteemed panel of judges and assembled for your pleasure on the top floor of the Urbis.

The Best of Manchester Awards, launched last year, celebrate the city’s most innovative thinking in art, music and fashion. Open to everyone that lives or works in Manchester, its aim is to give recognition to boundary-breaking, genre defying work and to elevate the profile of those spirited creative types who are bubbling under the surface. It is judged by a impressive panel of experts including designer Peter Saville, Turner prize wining artist, Jeremy Deller and fashion designer, Wayne Hemmingway. Winners are rewarded with space in the high profile exhibition, lots of media exposure plus a fast track development package. Oh and a big fat cheque for £2000.

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Sonya Greenwood

August 10th, 2009

This week’s book in reception: Things I Have Learned in My Life So Far by Stefan Sagmeister.

by Sonya Greenwood

REV_1_06_08rev2_t346 I’ve always been interested in the creations of Stefan Sagmeister. I describe his work as creations not design nor art because I feel his work can’t be classified in one particular category. His conceptions and application of graphic design go beyond traditional notions of the practice, taking it into the field of performance and conceptual art, painting and sculpture.

However Sagmeister himself feels like the borders between art and design do not blur and that they are still quite separate. He mentions that one of his favourite quotes is by Donald Judd the American minimalist: “Design has to work. Art does not.”

Posted by

Julian Gratton

August 7th, 2009

The photographic work of: Jonathan Oakes

by Julian Gratton

Johnny's work for Marisota

Back when I was a Junior I was packed off to Manchester on a photo shoot for Yorkshire Electricity. My Art Director had come down sick, so it was up to me to step into his shoes for the day and take control of the Art Direction for a lovely Ad concept we’d come up with.

The Photographer we’d had booked for us by my CD was Jonathan Oakes, and what I learnt on that day has stayed with me all these years. One of the most important things it taught me was, when it comes to choosing a Photographer, you need someone with a passion for every job they undertake and who is determined to deliver a quality product every time.

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Julian Gratton

August 6th, 2009

In celebration of the pad and the pen

by Julian Gratton

The N50. Beautiful.

There’s a lovely quote by John Masefield from his poem ‘Sea Fever’ that I’m incredibly fond of. It goes ‘And all I ask is a tall ship and a star to steer her by’. Every time I hear it, it reminds me of my own thoughts with regards Creativity. In my case it’s ‘And all I ask for is a pad and a pen’. Or to be more specific… a Pentel N50 Marker and Goldline Layout Pad.

Computers are wonderful things. They have given the masses the power to be creative in ways that we never dreamed. Yet without an idea, all that technology simply goes to waste. And where does that idea start… for me it starts with that pad and a pen, locked in a room with my Creative Partner giving birth to seemingly endless ideas.

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Chris Morey

August 6th, 2009

So long and thanks for the fish

by Chris Morey

Chris The benefits of a student placement vary greatly depending on who you speak to, to me personally it was just a part of my course, one that I was considering foregoing just so I could graduate sooner.

When I eventually found my placement at Red C I soon realised how vital the experience was, not just academically but also personally. Red C is a company that, as it says, strives to get under the skin of its clients. It’s a bold statement to make but it’s certainly true in every imaginable way, I know from personal experience – trust me!

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Natalie Cooke

August 5th, 2009

Meet Swinton Steve

by Natalie Cooke

Meet Swinton Steve

31, Single, loves playing on his Xbox and motorbikes, Swinton Steve is certainly developing his own fan base within our office… especially amongst the girls! So it’s a good job then that Swinton Steve has been created to introduce some personality to a series of monthly relationship building e-newsletters.

Once known as ‘the man with the big glasses’, he’s now been reborn as Swinton Steve. Coincidentally, Steve is also the name of the Account Director who works on Swinton at Red C. And if you’ve ever met Red C’s Steve… we’re sure you’ll agree the likeness between him and this animated character is uncanny!

Archive for August, 2009

The photographic work of: Paul Moffat

John Simmons: The Writer’s Materials Trilogy

MoSoSo explained and how Advertisers are going to exploit it

Second Life

Best of Manchester Awards 2009

This week’s book in reception: Things I Have Learned in My Life So Far by Stefan Sagmeister.

The photographic work of: Jonathan Oakes

In celebration of the pad and the pen

So long and thanks for the fish

Meet Swinton Steve

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